Trailer Park has significantly expanded its Advanced Content Group

Thursday, November 19, 2009

Trailer Park has significantly expanded its Advanced Content Group, and, concurrently, has named Brett Levisohn as that group's new Executive Producer. Rick Eiserman, CEO, Trailer Park, made the announcement.

Levisohn, who will report to Curt Doty, the newly named Executive Vice President of Trailer Park's Advanced Content Group (TPAC), joins Senior Producers Steven Smith and Emily Paul, along with a growing production staff, in that group's expansion. TPAC provides to its clients enhanced content spanning many platforms, including DVD, Blu-ray, and now iTV, mobile apps, and iTunes Extras.

Eiserman said, "Our goal at Trailer Park is to continue building relevant capabilities that reflect the changing entertainment environment. The key to our company's success with both theatrical and television titles is intimately tied in to our inspired, talented, and innovative team of producers, who balance strong client relationships with exceptional creative work."

Adds Benedict Coulter, Trailer Park's President, "We have honed our ability to successfully integrate the creative services of all of our divisions, across all media platforms. In this manner, they are all able to partner in a meaningful way."

Curt Doty, Executive Vice President, Trailer Park's Advanced Content Group, said, "Brett's hire represents our ongoing commitment to the creation of original content, that starts on-set, and later generates documentaries, bonus materials, and other unique featurettes, all the way through the home entertainment process."

Matt Brubaker, President, Trailer Park Theatrical and Theatrical Home Entertainment, adds, "Brett's strong relationships within the film community have allowed him to combine his deep passion for filmmaking with his keen marketing sense. As such, he has the talents to produce, write, and direct unique promotional materials and bonus features, which have not only become cornerstones of each film's marketing campaigns, but have also entertained, engaged, and, occasionally, educated audiences around the world. We are looking forward to collaborating further with Curt and Brett, as we continue to provide even more diverse creative services to our theatrical clients."

ABOUT BRETT LEVISOHN
Prior to joining Trailer Park, Brett Levisohn had been, since 2005, President of, and producer for, Brand New Bag Entertainment, a production company focusing on EPK/DVD bonus content for theatrical and direct-to-DVD films for such clients as Universal Pictures, 20th Century Fox, Lionsgate, Gold Circle Films and New Line Cinema. These have included the comedy films Role Models, Beethoven's Big Break, American Pie: Book of Love, and Because I Said So, the horror films The 4th Kind, The Haunting in Connecticut, Slither, Dead Silence and The Last House on the Left, and contributed to select episodes of the television series Masters of Horror: Season 2.

Before starting Brand New Bag, Levisohn created the position of Marketing/Branding Consultant on The Chronicles of Riddick, where he served as the principal liaison between the filmmakers and various studio divisions for the production and marketing of the film's DVDs, video games, toys, books,
consumer products, and theatrical release. Prior to that, he helped start the New Media Marketing department at Universal Pictures, serving as its Director. There, he was directly responsible for formulating and implementing the online marketing strategy for several high profile projects. Among these were 8 Mile, The Grinch, Jurassic Park III, and The Fast and The Furious.

Among the directors Levisohn has interviewed, for the creation of bonus content and publicity materials, include Wes Craven, Joel Schumacher, John Carpenter, John Landis, Jon Favreau, Eli Roth, Zack Snyder, Tobe Hooper, David Wain, David Twohy and Peter Billingsley. Actors he has interviewed include Diane Keaton, Kevin Costner, Renee Zellweger, Vince Vaughn, Salma Hayek, Virginia Madsen, Kristen Bell, Vin Diesel, Seann William Scott, Paul Rudd, Elizabeth Banks, Nathan Fillion, Jenna Fischer, Eugene Levy and Thandie Newton.

As a DVD Copywriter, Levisohn has contributed to such recent hits as Frost/Nixon, The Incredible Hulk, and Fast & Furious, such DVD collections as those for Clint Eastwood, Ron Howard, and John Candy, and such classic films as Touch of Evil, The Wolf Man, and Man of A Thousand Faces. Levisohn holds a BA Degree in Communications, from UCLA.

ABOUT TRAILER PARK'S RECENT ORIGINAL CONTENT WORK
In addition to creating DVD and Blu-ray bonus content for new theatrical releases, including Transformers: Revenge of the Fallen, The Hurt Locker, Knowing and Jennifer's Body, Trailer Park also has produced extensive bonus material for classic TV series and specials for such studios as Fox, Warner Bros.,and Disney. This work includes documentaries and commentaries complementing such home entertainment releases as Hannah Montana, Bones, The OC, My Name is Earl, Nip/Tuck, Gossip Girl, A Charlie Brown Christmas, Roots: 30th Anniversary, and Pushing Daisies.

Trailer Park regularly integrates the latest Blu-ray technologies to enhance content for its clients' projects, as evidenced by its interactive features for the Blu-ray premiere of Fight Club, as well as for Star Wars: Clone Wars, Season One.

Strong relationships with major talent, including David E. Kelley, have also resulted in Trailer Park's having produced original content for such TV series as Thirtysomething, Picket Fences, Boston Legal and Ally McBeal. Recently, Trailer Park began a successful series of collaborations with Paramount/CBS, producing DVD and Blu-ray bonus features included on such releases as the new versions of 90210 and Melrose Place, as well as on the Star Trek: The Original Series Blu-ray release.

ABOUT TRAILER PARK'S ORIGINAL CONTENT TEAM
Working closely with Brett Levisohn will be Senior Producer Emily Paul and Trailer Park's "resident documentarian," producer/writer Steven Smith, a four-time Emmy nominee for his work on the TV series A&E Biography (as Supervising Producer/Writer), and on the Lucasfilm/History Channel special, Star Wars: The Legacy Revealed.

Steven Smith has worked on over 200 documentaries, including those featured on AMC's award-winning series Backstory, and the A&E TV special Look Up in the Sky: The Amazing Story of Superman. Additionally, he has produced DVD/Blu-ray documentaries, commentaries, and interactive segments for Fox, Warner Bros., CBS, Summit, and many other major entertainment companies. A former journalist (NBC's Today, The Los Angeles Times), and a frequent interviewee on the topic of film history, Smith is the winner of an ASCAP-Deems Taylor Award, for his book A Heart at Fire's Center: The Life and Music of Bernard Herrmann.

Emily Paul has earned a reputation in the industry for her excellent relationships with top clients, both as an on-set interviewer and producer of award-winning original documentaries. A veteran of projects for A&E and History Channel, Paul consistently brings a fresh perspective to the creation of acclaimed bonus content for DVD and Blu-ray. At Trailer Park, Paul has collaborated with such talents as Kevin Costner, Richard Donner, Miley Cyrus, Nora Ephron, Rob Reiner, Scott Frank, Brian Henson and James Toback.

ABOUT TRAILER PARK
Trailer Park, based in Hollywood, CA, is the entertainment industry's leading entertainment marketing agency - a highly creative, collaborative agency spanning AV, Digital, Print/Design, and Advanced Content. The agency's clients span theatrical, home entertainment, television, videogames, consumer products, and live events.