Video game releases now rival theatrical. What was once thought as a male-dominated industry has now grown into mass appeal. There is a video game niche for both casual and hardcore gamers, across all demographics. Our AV video games team combines classic storytelling, motion graphics, and CG with captivating in-game footage. And in an era where the video game trailers have no steadfast rules, innovation is key in both generating buzz and high expectation as well as driving views to game sales.